2008|09|25_The Ilaria Nistri showroom was launched in Milan during fashion week. Water, which was the central them of the SS 09 collection, was also the inspiration for the opening party which set off with lights, sounds, photographs and video projections in which the element of water was transformed over various modes of expression.

The blue lights exalted the industrial architecture of the location, a former textile factory in the beginning of the century turned photography studio. Important renovation work was done by Ilaria Nistri in order to highlight the materials well as the structure through the use of which outline the brand’s aesthetic genetic code: glass, cement, resin, metal and leather.